Apple knows that it needs to get really serious about AI server chips. There are signs that the company is willing to spend big under John Ternus to buy its way out of its AI problem.
Siri could get even more powerful thanks to AI-related acquisitions.
We already know that Apple is looking at deals such as one with PrismML to improve its on-device processing and Siri’s capabilities. Apple also wants to further its server-based AI processing too.
According to an article published on Wednesday by The Information, Apple is showing signs it’s ready to switch acquisition tactics. Instead of deals in the hundreds of millions of dollars, it’s prepared to do more in the range of billions of dollars, rivaling the deals to get Beats and PA Semi.