John Ternus and iPhone Duo designers reveal how ordinary paper notebooks were a key inspiration for the new foldable iPhone Duo.
Apple says that paper notebooks were part of the inspiration for the iPhone Duo.
Even as Apple is celebrating the arrival of the iPhone 18 Pro in stores, even its own executives are looking ahead to when the iPhone Duo comes out. CEO John Ternus, hardware executive Molly Anderson and software executive Steve Lemay have been talking to GQ magazine about having started from scratch to build the foldable.
“Steve [Jobs] talked about the intersection of technology and liberal arts,” says Ternus, “and I think iPhone Duo is a perfect example of that.”