As Apple’s new MacBook Pro with PROLED XDR Display laptops go on sale, I’m still at a loss as to who these multi-thousand-dollar laptops are really for, and whether Apple even knows the answer to that question itself.

Touchscreen laptops are here, whether they’ll be used or not – Image Credit: Apple
These laptops, which sit above the already exceptional MacBook Pro in Apple’s lineup, start at $2,899 for the 14-inch model. Opt for the 16-inch version, and you’ll hand over at least $3,399.
That’s hundreds of dollars more than their comparable MacBook Pro cousins. Bear in mind that these machines use the same M5 Pro and M5 Max chips. The same SSD and unified memory, too.